How to use the public platform effectively delivering content school

【Abstract】Based on the powerful communication function of wechat， this research discusses the possibility of using wechat to strengthen the education reform， and expounds the application to promote the education reform and accelerate the auxiliary education development from two aspects of connecting the family， school， society and all other various education channels and promoting teachers’ professional development.

【Keywords】Use， public platform， effective communication， content， school

一、the innovation of the school education to use wechat

The powerful functions of wechat in the spread of brand effect led us to think on how to use this new communication tool . The public can study literature， philosophy and sociology， etc. through information guide， and to promote the function of school education， and effectively enhance cohesion between the school and classroom education function， to achieve organic unifies of theoretical knowledge and practical application ， which provides a reference model for us. In wechat services， China digital schools and courses are walk in front of the other venues， being the first one to achieve good publicity effect， increase efficiency of the service， praised by the general public.

1.wechat’s attainments in terms of artistic dissemination

Compared with the fragmentation， personal weibo dissemination， wechat attach more emphasis on professional and public official micro signal. The news of the official micro signal push cover every subscriber， and subscribers can easily release art information in the circle of friends or other network platform. Art can radiating release information， greatly enlarge the effected range.Official accounts also bear the certain artistic service function in the process of artistic dissemination， which can not easily be achieved by the past media， such as common qa， curriculum guide， enrollment， etc in the past that need a lot of manpower to cope with， now can be done through computer module programming， it can not only improve the communication efficiency， also reduced the errors and misunderstandings caused by human factors.

2.wechat promotes the discipline teaching.

Art， as a very practical course， students can only grasp skills only by absorbing all kinds of knowledge for repeated use，. The art education of Chinese students learning especially in integrated use of art education has been restricted by the language environment. The emergence of wechat makes students participate freely in the art of education micro groups， group， class， or some distinctive focus on personal art education and a variety of other ways， using wechat to communicate in art education for a variety of topics， at any time. Providing the opportunity to use art for student's art education . But we should also recognize that wechat coming into the classroom is not completely replacing the traditional teaching way. Wechat has its unique advantages in stimulating the enthusiasm of students to discuss， making full use of their spare time in learning. If students information literacy is not enough or lack of overall capabilities， information resources， forms.

3.the application of wechat in the field of remote education. In the field of remote education， wechat gets the most out of the value by being used as electronic learning notes and sharing tools. Traditional network course learning notes the student module tended to only allow students in a client computer records， view， inconvenience in learning companion to share， at the same time， we cannot expect remote suddenly appeared when teaching students to leave the computer reading text learning experience， always with a learning tool for recording， so it’s difficult to share and use. And wechat allows users to establish individual community through the Web， Wap and various client， which greatly broadens the channels of student record， being greatly convenient for the user to record their own learning experience anytime and anywhere， and users can share， make the communication between teachers and students to exchange more timely， more smoothly.

二、if the use of \"wechat\" to strengthen the ideological and political education work is necessary

so how to make good use of the Internet all kinds of new things， especially in this era of universal \"wechat\"， to explore the formation of our network era of ideological and political education work， the effective ways to improve the effectiveness of the ideological and political education work， and to maintain the ideological and political education of the young people of the attraction and cohesion， all those problems are suspending in front of the contemporary ideological and political education workers is an important and urgent task.（1） the authority departments at all levels should correct understanding and use of \"wechat\" to set up and gradually expand the influence in the \"wechat\". Ideological and political education authorities at various levels such as university， forces， the government should fully recognize and correct attitude towards \"wechat\"， unnecessary also cannot block， they can only guide its widely application. A wide range of network research should be done immediately for ideological and political education authorities at various levels， to understand the young people thought tendency and demand， and set up their own \"wechat\" positions， occupying the commanding heights of the latest network transmission， enhance its appeal， to keep their thoughts and behavior guidance to young people， try to make their own personal standard-bearer of the network age， become opinion leaders in the \"wechat\".

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