China-ASEAN Expo Tourism Exhibition Promoting Integrated Development of Tourism Between Chongqing and the Lancang-Mekong Sub-Region

From September 19thto 21st,the 2022 China-ASEAN Expo Tourism Exhibition (the Exhibition) co-sponsored by the Ministry of Culture and Tourism and the People’s Government of Guangxi Zhuang Autonomous Region was held in Guilin,Guangxi.

The Chongqing Cultural Tourism Delegation organized 14 districts and counties (autonomous counties),i.e.Dazu,Liangping,Wulong,Nanchuan,Bishan,Hechuan,Tongnan,Fuling,Qianjiang,Fengdu,Yuzhong,Dadukou,Yongchuan and Pengshui,19 key tourism enterprises including Chongqing Wuling Cultural and Tourism Integration Development Co.,Ltd.,and 3 cultural institutions including Fuling District Museum,in total 36 delegations to participate in the Exhibition.

9月19日至21日，由文化和旅游部、廣西壯族自治區(qū)人民政府共同主辦的2022中國—東盟博覽會旅游展（以下簡稱旅游展）在廣西桂林舉行。

重慶文旅代表團組織大足、梁平、武隆、南川、璧山、合川、潼南、涪陵、黔江、豐都、渝中、大渡口、永川、彭水等14個區(qū)縣（自治縣），重慶武陵文旅融合發(fā)展有限公司等19家重點旅游企業(yè)，涪陵區(qū)博物館等3家文化機構(gòu)共36家單位參展。

2022 Chongqing Tourism Promotion Conference(GuiLin).2022重慶旅游桂林推介會。

At the Exhibition,the well-designed Chongqing booth presented the unique image of A Land of Natural Beauty,A City with Cultural Appeal,through the appearance of the curved fa?ade like stretching mountains and the ground like flowing water.There were cheerful Tujia ethnic hand-swinging dance and showcase from the inheritors of the intangible cultural heritage including Liangping new year woodblock prints and Yongchuan incense made of Chinese traditional medicine.The on-site sales and negotiations were carried out by exhibitors,while putting the local specialties,the exquisite cultural and creative products,gifts of the intangible cultural heritage and promotional materials on display.

2022 Chongqing Culture and Tourism Promotion in Guilin was held in the central hall of Guilin International Conference and Exhibition Center during the Exhibition.Qin Dingbo,Deputy Director-General of Chongqing Municipal Commission of Culture and Tourism Development,said that Chongqing and Guilin share similar landscape and natural bond.The two places boast rich and unique natural resources,as well as prosperous culture and arts.Qin expressed his wish that the brand promotion and shared policies and customers can be advanced,so as to realize the development and prosperity of tourism in both cities and open a new chapter of culture and tourism in Lancang-Mekong Cooperation together.

In recent years,Chongqing has actively leveraged the location advantages such as a key junction of the Belt and Road Initiative and the Yangtze River Economic Belt,an important strategic anchor for the Large-Scale Western Development,and the starting point of the New International Land-Sea Trade Corridor.Chongqing has continued to deepen and widen the cultural and tourism cooperation with the five Mekong countries,striving to build a worldrenowned tourist destination shared by all.Following that,Chongqing will make full use of the international exchange platform of the Lancang-Mekong Tourist Cities Cooperation Alliance and will actively connect with the member cities to contribute to developing the integrated tourism and building a community of city tourism in Lancang-Mekong Sub-Region.

本屆旅游展上，重慶精心搭建形象展位，通過群山綿延式弧形外立面、兩江交匯地面流水型設計，生動展現(xiàn)了重慶這座“山水之城·美麗之地”的獨特魅力。展區(qū)現(xiàn)場，土家族擺手舞歡快起舞，梁平木板年畫、永川中藥纂香非遺傳承人精彩互動，各參展單位攜地方特產(chǎn)美食、精美文創(chuàng)、非遺好禮、宣傳資料等積極開展現(xiàn)場展銷和對接洽談。

旅游展期間，2022重慶旅游桂林推介會在桂林國際會展中心中廳舉行。重慶市文化和旅游發(fā)展委員會副主任秦定波表示，渝桂兩地山水相近，人文相親，自然資源均富集而獨特，文化藝術(shù)繁榮發(fā)展。希望渝桂兩地進一步開展政策互惠、品牌互推、客源互送，共促兩地旅游大發(fā)展大繁榮，共同譜寫瀾湄合作文化旅游新篇章。

近年來，重慶充分發(fā)揮“一帶一路”和長江經(jīng)濟帶重要聯(lián)結(jié)點、西部大開發(fā)重要戰(zhàn)略支點、西部陸海新通道起點等區(qū)位優(yōu)勢，持續(xù)拓展與湄公河五國文旅合作的廣度與深度，著力打造“近悅遠來，主客共享”的世界知名旅游目的地。下一步，重慶將用足用好瀾湄旅游城市合作聯(lián)盟國際交往平臺，積極聯(lián)動各成員城市，為推動瀾湄次區(qū)域旅游一體化發(fā)展、建設瀾湄次區(qū)域城市旅游共同體作出貢獻。

The booth was set up by the Chongqing culture and tourism delegation.重慶文旅代表團精心搭建形象展位。