疫情之下 MICE如何自救

葛菁 楊濟(jì)森

導(dǎo)語(yǔ)：疫情的到來(lái)，將MICE行業(yè)讓原本的旅游旺季變成了退訂旺季。原本充滿希望的新年，讓眾多MICE企業(yè)遭遇了企業(yè)寒冬，甚至直面生死存亡。在疫情的沖擊下，是否加速了行業(yè)的洗牌？ 轉(zhuǎn)型迫在眉睫，企業(yè)究竟該如何自救，減少公司損失？又該如何提振信心，跨過(guò)這道坎，為下半年蓄力？在行業(yè)按下了“暫停鍵”之際，《旅游會(huì)展》編輯部特此推出疫情特刊，與國(guó)內(nèi)MICE從業(yè)者共同探討和深思。

How MICE companies can help themselves in the impact of epidemic

The arrival of the epidemic has turned the MICE industry into a peak season for cancellation. The original hopeful New Year has become a time for many MICE companies to experience the corporate winter and even face the choice of life and death. Has the impact of the epidemic accelerated the reshuffle of the industry？ Transformation is imminent. How can companies save themselves and reduce losses？ How can we boost our confidence and cross this threshold to gear up for the second half of the year？ When the industry has pressed the "pause key"， MICE Business Tourism magazine hereby has issued a special issue on the epidemic situation， to discuss industry topics with domestic MICE practitioners.