Calvin Klein多品牌發(fā)布會
CALVIN KLEIN MULTI BRAND EVENT
項目性質: Calvin Klein 2011春/夏系列發(fā)布會
項目地點: 德國 柏林
建成時間: 2010
建筑師: Wilko Hoffmann
攝影: Ludger Paffrath, Berlin 和 J. MAYER H. 事務所
Function: Calvin Klein Spring/Summer Collection 2011
Location: Muenze, Berlin, Germany
Completion: 2010
Project architect: Wilko Hoffmann
Photographers: Ludger Paffrath, Berlin and J. MAYER H. Architects
發(fā)布會展示了2011春季和2011度假產品,這些產品陳列在受CKI委托的著名柏林J. MAYER H.建筑師事務所設計的特殊裝置中,創(chuàng)造出獨特和有影響力的體驗,各種線條統(tǒng)一于總的主題和概念,表達完整的生活方式理念。
此發(fā)布會是繼Calvin Klein公司過去幾年已經舉行的一系列品牌發(fā)布會后的又一次發(fā)布會。這些發(fā)布會已遍布全球令人興奮的重要市場,如倫敦、米蘭、東京、新加坡、上海、悉尼、首爾、迪拜、里約熱內盧、洛杉磯和紐約。
The event presented the spring 2011 and Resort 2011 offerings which were showcased within the context of a special installation piece created by prominent Berlin-based, J. MAYER H. Architects, who was commissioned by CKI to create a unique and impactful experience that unites the various lines under an overall theme and concept to express a total lifestyle statement.
This event was another in a series of global events that Calvin Klein, Inc. has held over the past few years in important and exciting global markets such as london, Milan, Tokyo,singapore, shanghai, sydney, seoul, dubai, Rio de Janeiro, los Angeles, and new York.