穆罕默德烤肉串美食廣場分店

類別: 室內(nèi)設(shè)計(jì) | 商業(yè)空間

設(shè)計(jì)師/ 設(shè)計(jì)團(tuán)隊(duì)：Logical process in architectural design

Mohammad kebab餐廳總店位于靠近伊斯法罕市的Dorche區(qū)，而老郊區(qū)分店位于名為“城市中心”的購物中心內(nèi)，它保留了總店簡單純凈、原創(chuàng)古典的風(fēng)格，也融入了購物中心的現(xiàn)代設(shè)計(jì)元素，兩者結(jié)合為這家烤肉串店注入了新鮮的血液。設(shè)計(jì)師專注于創(chuàng)造一個(gè)即使無人在場也具有存在感和場景感的空間。餐廳與公共大堂相連，使空間具有體量感并強(qiáng)調(diào)了店面的幾個(gè)弧形洞口。項(xiàng)目由點(diǎn)餐區(qū)和廚房兩部分組成，并通過弧形洞口創(chuàng)造視覺上的聯(lián)系使空間相互滲透，以此保留了默罕默德烤肉串店原有店鋪的建筑特點(diǎn)。餐廳由各不相同的白色弧形切面裝飾，使空間感受多樣且寬敞。熙熙攘攘的大廳景象透過弧形洞口應(yīng)攝入店鋪內(nèi)，成為店鋪景象的一部分?？紤]到當(dāng)?shù)卦O(shè)施并不完備，這些弧形切面全部由技藝精湛的工人按照精確的細(xì)節(jié)圖手工打造。店鋪的標(biāo)識透過投影儀映射在白色的弧形切面上成為分店的動態(tài)廣告。

The main resturant of Mohammad kebab is locating in“Dorche” district near Isfahan city. Since It is the purity,originality and archaism which booms this type of old suburb restaurant, designing this branch in the food court of “City center” as a modern shopping mall, in fact was a new de finition of this brand while keeping its original spirit of a suburb kebab restaurant. Creating a space having presence sense and fixation without physical attendance became the base of designing ordering section In connection with the public court area and it became possible through scoping the mass volume emphasizing on the void. The project includes two parts of kitchen and ordering section .considering the limitations penetration of some parts of kitchen in ordering section and visual use of that was one of the solutions of Maintaining the originality and identity of MOHAMMAD KEBAB. The result was a diverse combination of spherical arcs which is cut by a white skin so doesn't end and enclasps a bigger space. This way the crowded public space penetrates into the narrow section of MOHAMMAD KEBAB. Considering the local Facilities, Constructing the spherical sections was done by the combination of accurate detailed maps and skillful workers. The corporate identity of the whole branches was completed based on the new space and an animation plays by a video projector on the white skin as a dynamic shop sign.