閱讀時尚廣告類

【命題特點分析】

時尚廣告主要介紹新產(chǎn)品的銷售情況、旅游景點的開放情況、電影的放映情況和電視的播放 情況等，為人們的生活提供服務(wù)，以提高人們的物質(zhì)和文化生活水平。

時尚廣告常見題型如下：

1. 特定活動地點判斷題

一些廣告介紹多個活動的背景信息，因此常出現(xiàn)特定活動地點判斷題。試題常以If you wan t to…， you can go to…或If you have… yuan/dollars…， you can go to…為設(shè) 問方式。解題時一定要認(rèn)真閱讀分析If從句的內(nèi)容，因為它是你可以從事活動的條件，弄清了這一條件不難對應(yīng)地找到所能去的地點。

2. 活動時間判斷題

介紹多個活動的背景信息時，廣告式閱讀理解還常出現(xiàn)特定活動時間判斷題。試題常以If you want to…， you should go on/in.或When should you go if you want to…？為設(shè)問方式。解題時應(yīng)認(rèn)真閱讀分析If從句內(nèi)容，弄清主人公所要從事的活動，然后對應(yīng)地尋找其舉 辦的時間。

3. 所需費用判斷題

大多數(shù)廣告介紹從事某一活動或購買某一產(chǎn)品所需的費用，因此廣告式閱讀理解常出現(xiàn)所需費用判斷題。試題常以If you want to…， you should pay.或How much should you pay if you want to…？為設(shè)問方式。解題時仍需閱讀分析If從句條件，弄清主人公所想?yún)⒓拥幕顒訑?shù)目或所購買產(chǎn)品的數(shù)目，然后弄清原文有沒有提供免費或打折優(yōu)惠，綜合考慮最后可以 準(zhǔn)確算出所需費用。

4. 聯(lián)系方式判斷題

所有廣告都提供聯(lián)系方式，不同活動的聯(lián)系方式常各不相同，因此廣告式閱讀理解常出現(xiàn)聯(lián)系方式判斷題。這種試題常以If you want to…， you should call at/send an email to.為設(shè)問方式。認(rèn)真閱讀分析If從句內(nèi)容弄清主人公所想?yún)⒓拥幕顒踊蛸徺I的產(chǎn)品，然后對應(yīng)閱讀相應(yīng)廣告不難找到準(zhǔn)確的聯(lián)系方式。

5. 廣告目的判斷題

廣告式閱讀理解經(jīng)常出現(xiàn)廣告目的判斷題，試題常以The writer wrote this passage in o rder to.或What is the writers purpose of writing this passage？為 設(shè)問方式。由常識可知，廣告的目的都是為了促銷，因此這種試題常以increase/To increa se the sales of….或attract/To attract more buyers/visitors.為答案。

6. 廣告出處判斷題

一些廣告式閱讀理解還常出現(xiàn)廣告出處判斷題。試題常以You can most probably fi nd this passage.為設(shè)問方式。由常識可知，廣告最易出現(xiàn)在報紙和互聯(lián)網(wǎng)上，因此這種試題常以in a newspaper或on the Internet為答案。尤其當(dāng)原文中出現(xiàn)click， web page， email時其出處很可能為互聯(lián)網(wǎng)。

【典型考題】

（一）

Do you need useful and interesting books？ Here weve got plenty for you.

Successful Fishermen

Fishing is a healthy hobby. You can enjoy fresh air when you gofishing in the countryside. This book will teach you how to choose fishing places and how to make good fishing rods[竿] easily. Many kinds of fishing skills a re shown in the book. Read it and you will become a more successful fisherman.

Best Learners

This book can give you the answers to the questionsmost often asked by parents， teachers and students themselves. Read this book an d learn：

●What the three difficulties in study are and what to do with them.

●What to do if you are not interested in a subject you are studying.

●Twenty six simple exercises to help you study easily and fast.

You will get more from this book. For younger students， you can buy Learn to S tudy for Beginners. It is easier to understand.

How to Keep Pets

A pet can be our best friend. Do you have pets in your house？ Are they ingood shape？ This book not only offers you many colorful pictures of lovely pets ， but also provides you with the knowledge about：

●How to choose right pets for yourself.

●How to build houses or nests[窩] for your pets.

●How to feed the pets and how to keep them clean.

Buy this book and you will learn more.

We have many other books on sale. For more information enter www.knowb etter. com. If you buy two or more books at a time， youll get 10% off.

（ ）1. If you buy and read Successful Fishermen， you will ________.

A. go to the countryside

B. know where to buy fishing rods

C. know how to cook fish

D. learn how to choose fishing places

（ ）2. There are many pictures inaccording to the passage.

A. Best Learners

B. Successful Fishermen

C. How to Keep Pets

D. Learn to Study for Beginners

（ ）3. You can for more information about ________ other books according to the passage.

A. call the writer B. go to the shop

C. search the Internet D. ask the clerk

（ ）4. The writer wrote this passage in order to ________.

A. increase sales of the books

B. buy useful and interesting books

C. tell people how to keep pets

D. teach students to study easily and fast

（ ）5. You can most probably[可能] find this passage in a ________.

A. story B. report

C. dictionary D. newspaper

（二）

Editor[編輯] Wanted

Editor needed to direct the work of new music magazine. At least two years edito rial experience needed. Hours： 8：00 AM to 5：00 PM. Some overtime required. Send your personal information to： P. O. Box 213， Fairview， IN. 46243.

Bank Manager

Town bank is looking for a bank manager to head its downtown branch[分行]. A person with 5+ years experience. Working Hours： 8：30 AM to 5：30 PM. Mail to for more information.

Teachers Needed

Language Centre needs experienced teachers for its new English teaching progr am. PT/FT[兼/專職] positions available. No more than 25 teaching hours a week.AM/PM changes. Teachers with background in computer skills preferred[優(yōu)先]. Tel： 567 1243.

Nurses in Need

Child Care Centre serves children from 3 to 6 years of age. It provides care fiv e days a week， and is open about ten hours a day. It is in great need of nurseswith the experience of guiding[指導(dǎo)] different activities such as indoor and ou tdoor games. Call 432 3745 or visit our website：www.vps.msu.edu/cfcr.

（ ）1. A person with ________ of experience is needed to head the bank.

A. at least two years

B. twenty live years

C. three to six years

D. more than five years

（ ）2. You should work for ________ if you become an editor of the ma gazine.

A. just nine hours a day

B. no less than nine hours a day

C. about ten hours a day

D. less than 25 hours a week

（ ）3. If you want to be a teacher， you can _________ for more information.

A. call 567 1243

B. mail to

C. phone 432 3745

D. write to P. O. Box 213， Fairview

（ ）4. You need to have the experience of directing different activitie s to ________.

A. be an editor of the music magazine

B. head a bank branch of Town Bank

C. teach English in Language Centre

D. work as a nurse in Child Care Centre

（ ）5. Which of the following is NOT true according to the passage？

A. Child Care Centre doesnt provide care for children of all ages.

B. Teachers are wanted to teach English in the Language Centre.

C. One with computer skills will be preferred to head the bank.

D. Your own information is available for the position of the editor.

（三）

Live Music—Jazz

Enjoy real American jazz， one of the most famous trumpet shows.

Place： Rainbow Jazz Club

Date： April 8～April 22

Time： 7：30 pm～11：00 pm

Price： ￥80

Telephone： 88656662

Waltz

Do you like dance？Do you want to learn waltz？ Come here！

Place： Blue Sky Theater

Date： May 16～May 28

Time： 9：00 am～8：00 pm

Price： ￥60

Telephone： 88655468

An Exciting Trip

Have your wonderful trip！You will enjoy the pleasure of the ferry[渡船] and see the fantastic city nights.

Place： Hong Kong

Date： May 1～May 6

Price： ￥170 a day

Telephone： 88564822

Something about Shenzhou Ⅶ

Do you want to learn about Shenzhou Ⅶ？ A good chance for you！ Somet hing interesting about Shenzhou Ⅶ is on show.

Place： Hebei Museum

Time： 9：00 am～5：00 pm Mondays～Fridays

8：30 am～5：30 pm Weekends

Price： ￥150

Telephone： 88656886

（ ）1. If you want to enjoy jazz， you should call ________.

A. 88564822

B. 88656662

C. 88655468

（ ）2. Hebei Museum openshours a week.

A. 18

B. 40

C. 58

（ ）3. If Jack wants to be an excellent dancer when he grows up， he sho uld go to _________.

A. Rainbow Jazz Club

B. Blue Sky Theater

C. Hebei Museum

（ ）4. What can visitors do in Hong Kong according to the material？

A. They can enjoy real American jazz and the pleasure of the ferry.

B. They can see something about Shenzhou Ⅶ and enjoy real American jazz.

C. They can enjoy the pleasure of the ferry and see the fantastic city ni ghts.

（ ）5. Which of the following is TRUE according to the material？

A. You need to spend ￥60 learning waltz.

B. You can go to Hebei Museum to look at the show every day except weeken ds.

C. You can enjoy American jazz at Rainbow Jazz Club in the morning.

閱讀理解答案

（一）

【導(dǎo)讀】

本文介紹 了一些時尚書籍，有休閑類的，有學(xué)習(xí)類的，有養(yǎng)寵物類的，可以滿足各類讀者的需要。

1. D 第一則廣告中的This book will teach you how to choose fishing places… 體現(xiàn)答案。

2. C 第三則廣告中的This book not only offers you many colorful pictures of love ly pets… 體現(xiàn)答案。

3. C 由最后一節(jié)中的For more information enter www.knowbetter. com.可以推出答案。

4. A 由常識可知，廣告的目的是促銷，因此不難找到答案。

5. D 由常識可知，廣告很有可能出現(xiàn)在報紙上。

（二）

【導(dǎo)讀】

本文提供了各種招聘信息，給不少人提供了就業(yè)機(jī)會。

1. D 第二則廣告中的A person with 5+ years experience.體現(xiàn)答案。

2. B 第一則廣告中的8：00 AM to 5：00 PM體現(xiàn)答案。

3. A 第三則廣告中的Tel： 567 1243.體現(xiàn)答案。

4. D 第四則廣告中的It is in great need of nurses with the experience of guiding[指導(dǎo)] different activities such as indoor and outdoor games.體現(xiàn)答案。

5. C 第二則廣告沒有提及管理銀行這一職位懂電腦者可以優(yōu)先。

（三）

【導(dǎo)讀】

本文為音樂、舞蹈、旅游、參觀愛好者提供了好去處。

1. B 第一則廣告中的Telephone： 88656662體現(xiàn)答案。

2. C 由最后一則廣告中的Time： 9：00 am～5：00 pm Mondays～Fridays， 8：30 am～5： 30 pm Weekends可以推出河北博物館每周開放（8×5+9×2=）58小時。

3. B 第二則廣告中的Do you like dance？ Do you want to learn waltz？ Come here！ Pl ace： Blue Sky Theater體現(xiàn)答案。

4. C 第三則廣告中的Place： Hong Kong體現(xiàn)答案。

5. A 第二則廣告中的Price： ￥60體現(xiàn)答案。