進(jìn)入恢弘的永康國際會展中心,“永康五金走向世界,世界五金匯集永康”幾個大字,凝練地概括了永康五金業(yè)與世界交流合作的目標(biāo)。而會展業(yè)作為新興的文化產(chǎn)業(yè),同樣為我們開啟了這個城市與世界聯(lián)系的更大窗戶。
中國五金博覽會是國家商務(wù)部和浙江省人民政府的重點(diǎn)支持展會之一。從1996年開始,已連續(xù)成功舉辦16屆,云集了全國各省、市、自治區(qū)和30多個國家及地區(qū)2000多家企業(yè)參展,被譽(yù)為國際五金界的盛會。展開每一次盛會的歷史畫卷,回顧過往,中外交流猶如一幅幅濃墨重彩的冊頁,勾勒出了別樣的永康和永康別樣的五金業(yè)。
與阿根廷的交流佳話
2002年,適逢第七屆中國五金博覽會,與以往不同的是,當(dāng)年的盛會融入了阿根廷文化節(jié)?!爱悋檎{(diào)的‘阿根廷文化節(jié)’,在中國與阿根廷建交30周年的今年,作為中阿兩國政府分別舉行的紀(jì)念慶?;顒又唬谷辉谡憬胁康挠揽凳信e行?!比嗣窬W(wǎng)的記者在當(dāng)年這樣報道。
確實(shí),一個國家在中國的一個縣級市舉辦如此盛大的活動,這在浙江省是第一次,在其他地方也少見。而這個“媒人”就是永康的五金業(yè)和五金博覽會。
2001年12月,阿根廷駐滬總領(lǐng)事館總領(lǐng)事米格爾·阿·貝約索先生到永康訪問,在中國科技五金城流連忘返。在聽取永康五金產(chǎn)業(yè)發(fā)展情況的介紹后,他當(dāng)場就稱贊永康是世界的“五金之都”,并盛邀永康市委領(lǐng)導(dǎo)赴上海參加阿根廷總領(lǐng)事館的相關(guān)活動。也就是通過這次訪問,總領(lǐng)事產(chǎn)生了在永康舉行“阿根廷文化節(jié)”的想法。
2002年的中國五金博覽會,“阿根廷文化節(jié)”也點(diǎn)燃了阿根廷的熱情:一場繪畫雕塑展,共展出104幅作品;一次阿根廷電影的盛宴,共放映具有典型阿根廷特色的電影10余部,還有葡萄酒品嘗會、阿根廷風(fēng)光圖片展等,為永康以及前來參加博覽會的中外客人了解阿根廷,接觸異域文化搭建起了最便捷的橋梁。
這次“阿根廷文化節(jié)”,樹也成了文化交流的使者。阿根廷總領(lǐng)事館贈送給永康市三株阿根廷的國樹、國花樹。據(jù)了解,這是目前國內(nèi)僅有的幾株阿根廷國樹、國花樹。中國人講究禮尚往來,兩年后,永康市人民政府向來訪的阿根廷友好城市—貝爾維業(yè)市代表回贈了禮物—三株桂花樹。為了便于溝通,翻譯靈機(jī)一動,桂花時節(jié)也是賞月時節(jié),便將桂花樹譯成“月亮上的樹”。這個說法既通俗易懂,又風(fēng)趣,更有文化內(nèi)涵,阿根廷人很喜歡。這蘊(yùn)含了中阿友誼超越國界、天下大同的美好情懷。
在永康人民悉心的照料下,阿根廷國樹、國花樹茁壯成長,國花—賽波花燦若紅霞,次第開放。幾年后,米格爾·阿·貝約索總領(lǐng)事再次來到永康,他撫摸著盛開在永康的賽波花感慨萬千。他說:“我摸著這些花瓣,就仿佛撫摸著自己孩子的頭,親切無比?!?/p>
中國五金博覽會年年召開,永康與世界的文化交流在不斷深化。2006年,阿根廷藝術(shù)家作品兩人展在永康舉行;2008年,阿根廷藝術(shù)家作品三人展又在永康舉行。在永康舉辦外國藝術(shù)展如同舉辦五金博覽會一樣,成了平常事。與此相適應(yīng)的,永康的藝術(shù)展也走向阿根廷。通過阿根廷總領(lǐng)事館和阿根廷藝術(shù)家,2007年和2008年,永康書畫家繪畫作品和篆刻作品,分別在阿根廷首都展出,其中有一些作品被阿根廷愛好者收藏。
通過五金博覽會,中國永康與阿根廷進(jìn)行多種多樣的文化交流,成就一段佳話。
硬朗的五金 溫馨的友情
一個地方獨(dú)具特色的區(qū)域經(jīng)濟(jì),演變成中外經(jīng)濟(jì)和文化交流的紐帶,演繹為人們津津樂道的佳話。在永康采訪期間,許多生動的故事,更是讓我們在感動之余贊嘆不已,沒想到這些硬朗的五金竟然牽起了一條條溫馨的友情線。
一次,法國駐上??傤I(lǐng)事館副總領(lǐng)事馬其恩自己開車從上海來永康參加博覽會。這多少使人感到有些意外,幾百公里的路程,沒有點(diǎn)吸引力是難以做到的。參觀時,當(dāng)?shù)嘏阃藛T隨意說起:“不遠(yuǎn)處正在舉行永康柿子文化節(jié),您有沒有興趣參加?”出乎陪同人員的意料,副總領(lǐng)事居然一口答應(yīng)了。于是,永康一個偏遠(yuǎn)的山溝溝,迎來了一位來自遙遠(yuǎn)的法國朋友。會場上頓時熱鬧了,大人、小孩紛紛圍過來看洋人。馬其恩友好地、不加拒絕地與人合影。
印度駐上??傤I(lǐng)事館總領(lǐng)事齊湛,從小就是個摩托車迷,來永康后,他發(fā)現(xiàn)永康生產(chǎn)的摩托車特別好,當(dāng)即就挑了一輛運(yùn)回了上海。他實(shí)在太喜歡騎這輛來自永康的摩托車了,有空時他還會偷偷騎到馬路上過過癮。
與印度總領(lǐng)事有相同愛好的還有阿根廷的總領(lǐng)事和一名副總領(lǐng)事,也都在永康購買了踏板摩托車。在上海,他們經(jīng)常以摩托車作為交通工具。總領(lǐng)事騎摩托車載小孩子兜風(fēng),時常成為上海一些街道上的一道風(fēng)景。來永康訪問,阿根廷副總領(lǐng)事還會約上幾個阿根廷人,讓永康準(zhǔn)備幾輛摩托車,在僻靜的馬路上飚上一段,過過騎摩托車的癮。
因?yàn)橹袊褰鸩┯[會,永康和很多外國駐滬領(lǐng)事館官員都結(jié)下了深厚的友誼,外國領(lǐng)事館也成為永康五金提高國際知名度的好平臺。一次,永康一家制造鑄鋁不黏鍋的企業(yè)到上海宣傳產(chǎn)品,他們也將樣品贈送給許多外國領(lǐng)事館官員。某國領(lǐng)事館的總領(lǐng)事一看產(chǎn)品,很激動,說“那么好的產(chǎn)品我今天晚上就要拿回家用”。而另一國領(lǐng)事館的總領(lǐng)事接過樣品,則端詳了很久,說“這么好的鍋我真舍不得用,我要把它收藏起來”。雖然是兩種截然不同的處置方法,但都說明永康五金產(chǎn)品在外國友人的心目中已經(jīng)形成了良好的品牌印象。
五金名城喜結(jié)中外友誼
永康山多地少,世稱“七山一水二分田”,當(dāng)?shù)厝嗣窨壳趧诘木窈挽`巧的雙手謀生和發(fā)展,形成了“百工之鄉(xiāng)”、“五金之都”。中國科技五金城是全國最大的五金專業(yè)市場,來自世界各地的2000多家名牌企業(yè)的五金產(chǎn)品匯集在這里,美國捷可勃斯鉆夾頭、日本KTC電動工具、德國博世電工器材等,隨處可見。連俄羅斯、巴西、意大利、澳大利亞等共計一百幾十個國家的客商都來這里淘金。中國科技五金城成了名副其實(shí)的國際五金名城。
自從2002年與阿根廷貝爾維業(yè)市結(jié)成友好城市經(jīng)國家批準(zhǔn)之后,永康又與埃及伯格阿拉伯市簽署了結(jié)成友好城市意向書。阿根廷貝爾維業(yè)市、埃及伯格阿拉伯市都是有名的工業(yè)城市,外貿(mào)上與永康有較強(qiáng)的互補(bǔ)性。中國五金博覽會為永康走向世界提供了機(jī)會,也為世界了解永康、接觸永康提供了平臺。
永康通過這個平臺進(jìn)行友好交往,自然不止阿根廷、埃及等國家,這些年來還與日本燕市、三條市,德國迪倫市,美國澳蘭治市等進(jìn)行了友好交流。
五金王國,成了世界人民的共同家園。2005年春節(jié),永康電視臺的一個節(jié)目,把世界多個國家的友誼緊緊地聯(lián)結(jié)在一起。2005年春節(jié)大年三十晚上6點(diǎn)30分,阿根廷、印度、埃及、巴西、法國等駐滬領(lǐng)事館總領(lǐng)事或副總領(lǐng)事,德國工商總會駐上海代表處首席代表、澳大利亞懷陽市市長、阿根廷貝爾維業(yè)市市長等外國友人,通過永康電視臺發(fā)表講話,向永康人民祝賀新春。這檔永康地方電視節(jié)目,是永康市外事辦和永康電視臺聯(lián)合策劃錄制的,有些鏡頭是在中國五金博覽會期間提前錄制,有些則由工作人員專程趕往上海錄制。這一專題電視片為永康當(dāng)年的新年氛圍添加了更多的喜慶和歡樂。這種中外文化交融的表現(xiàn)形式在國內(nèi)屬先例。
中國科技五金城所屬“永康國際會展中心”,以現(xiàn)代化的水準(zhǔn)和領(lǐng)先全國的姿態(tài),聳立在永康大地上。2011年首次啟用,就被世人所矚目。2012年第17屆中國五金博覽會,將以專業(yè)化、品牌化、國際化為導(dǎo)向,全面展示中國五金產(chǎn)業(yè)的最新發(fā)展成果和趨勢。參觀了“永康國際會展中心”后,聯(lián)想到永康歷年五金博覽會的盛況,不難預(yù)見,“永康國際會展中心”將以自己獨(dú)特的方式,不僅在五金貿(mào)易上發(fā)揮作用,而且同時在中外文化和友好交流上大展身手。
期待著這里流傳出更多中外人民友好交往和文化交流的美好故事。
Hardware Powerhouse Blooms in International Exchanges
By Li Zi
Located in central Zhejiang, Yongkang City is a powerhouse of hardware manufacturing and trade. One of the city’s landmarks is Yongkang International Conference Exhibition Center erected in 2011. It is the venue of China Hardware Exposition, an annual event held since 1996 and endorsed by the Ministry of Commerce and the Zhejiang People’s Government. More than 2,000 Chinese and overseas manufacturers from 30 countries and regions exhibit their products at the event.
Known as China’s Capital of Hardware, Yongkang is an international leader of hardware manufacturing and trade. China High-Tech Hardware Town is China’s largest hardware marketplace where hardware products made by about 2,000 global manufacturers are available and where businesspeople from more than 130 countries and regions visit and trade.
In addition to business ties with manufacturers and traders all over the world, the city itself has tried to boost international exchanges in many other ways. In 2002, Argentine Cultural Festival took place in Yongkang as a key event of the 7th China Hardware Exposition in commemoration of the 30th anniversary of the founding of diplomatic relations between China and Argentina. It was the first time that a foreign country held such a key event at a county-level city in Zhejiang. It turned out that Mr. Miguel Velloso, Consul-General of Argentina in Shanghai, visited China High-Tech Hardware Town in Yongkang in December 2001. During his visit to Yongkang, he met with the city’s leaders and invited them to Shanghai to participate in cultural events at the consulate.
Following his visit to Yongkang, the Consul-General hit upon the idea of holding a cultural event in Yongkang. The cultural event in 2002 was a big window on the South American nation: an exhibition of 104 paintings and sculptures was held; more than 10 films on Argentina were screened; a wine tasting party and a photo exhibition were held.
Since the cultural festival in 2002, cultural exchange programs between Yongkang artists and Argentine artists have multiplied. In 2006, two Argentine artists staged an art exhibition in Yongkang. In 2008, three Argentine artists displayed their artworks in Yongkang. In 2007 and 2008, artists from Yongkang showed their paintings and seal arts in Buenos Aires.
Yongkang keeps close ties with foreign consulates in Shanghai and promotes international exchange programs through these diplomats. The city also promotes its good image through its sisterly cities in foreign countries.
One day, Mr. Jean-Matthieu Bonnel, Deputy Consul-General of France Consulate in Shanghai, drove all the way from Shanghai to Yongkang to attend the annual hardware exposition. Many people in Yongkang were surprised to see him come all the way to the city. During his stay in Yongkang, someone mentioned a persimmon festival held somewhere in a village in Yongkang and asked if he would go and see it, the deputy consul-general was willing. He became the big star at the festival. Everyone there was happy to see a foreigner grace the festival. Many people have the fond memory of his visit to Yongkang.
At 6:30 o’clock on the eve of Spring Festival 2005, Yongkang Television screened speeches by consul-generals or deputy consul-generals of Argentina, India, Egypt, Brazil, France based in Shanghai as well as trade representatives and mayors of sister cities of Yongkang. They spoke to express their best wishes for the Spring Festival 2005. The program was jointly produced by Yongkang Foreign Affairs Office and Yongkang Television. Some scenes had been shot at the hardware expo in 2004 and some were shot in Shanghai.
Yongkang International Conference Exhibition Center is now an icon of the city’s strategy of going international. Initiated in 2011, the center will serve as the venue for the 17th China Hardware Exposition in September 2011.